Competitor Review Mining with Claude for Amazon Sellers
What they did
Upload public Amazon reviews of competing products to Claude with a structured prompt that classifies each review, builds a complaint-pattern table with counts and supporting review IDs, compares negative and positive reviews, and drafts 12 ad experiments.
How it went
The post shares the prompt only and reports no results.
We only report what the source says. Results are self-reported unless noted.
Worth knowing
The prompt explicitly forbids invented facts, frequencies or quotes and requires review IDs for every pattern.
Copy-paste prompt
From the source
You are a senior ecommerce customer-research and creative strategist. I am giving you public Amazon reviews from competing products. Analyze only the supplied reviews. Do not invent facts, product capabilities, customer quotes, frequencies, or conclusions. First, classify each review as: 1. Product defect 2. Expectation gap 3. Setup or usability friction 4. Missing feature 5. Wrong customer or use case 6. Shipping, seller, or delivery noise 7. Isolated complaint with insufficient evidence Then create a table showing: • Complaint pattern • Number of reviews mentioning it • Situation in which it happens • Consequence for the customer • Outcome the customer wanted • Objection our advertising must answer • Proof required before making the claim • Review IDs supporting the pattern Do not treat one-star reviewers as representative of the entire market. Identify repeated patterns separately from isolated complaints. Next, compare the negative reviews with any positive reviews I provide. Find where customers disagree and explain what product type, expectation, or use case may cause the difference. Finally, create 12 original ad experiments for my product. For every experiment, provide: • Hook • Body copy • Visual concept • Customer problem • Promise • Proof needed • Awareness stage • Hypothesis being tested • Result we should measure Do not copy review wording, use a reviewer as a testimonial, attack a named competitor, or claim our product solves a problem unless my product information supports it.
This prompt is quoted or closely adapted from the original source. Replace anything in [brackets].